Privacy Policy

Last Updated: July 21, 2025

This Privacy Policy describes how Paseri (“we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit, use, or make a purchase from www.paseri.in (the “Site”).

1. Information We Collect

We collect various types of information from and about you, including:

a. Personal Information You Provide to Us: When you interact with our Site, you may provide us with personal information, such as:

• Contact Information: Name, email address, mailing address, phone number.
• Account Information: Username, password, purchase history.
• Payment Information: Credit card numbers, billing address (processed securely by third-party payment processors).
• Communications: Information you provide when you contact us with questions, feedback, or support requests.

b. Information Collected Automatically: When you access or use our Site, we may automatically collect certain information about your device and browsing activity, including:

• Device Information: IP address, browser type, operating system, unique device identifiers.
• Usage Information: Pages viewed, links clicked, time spent on pages, referral URLs, and other browsing behavior.
• Location Information: General location derived from your IP address.
• Cookies and Tracking Technologies: Information collected through cookies, web beacons, and similar technologies (see Section 4 for more details).

2. How We Use Your Information

We use the information we collect for various purposes, including:

• To Provide and Maintain Our Services: To process your orders, manage your account, fulfill purchases, and provide customer support.
• To Improve Our Services: To understand how you use our Site, analyze trends, and enhance user experience, product offerings, and website functionality.
• To Communicate With You: To send order confirmations, shipping updates, marketing communications (if you opt-in), and respond to your inquiries.
• For Marketing and Advertising: To personalize content, deliver targeted advertisements, and inform you about promotions, products, and services that may be of interest to you.
• For Security and Fraud Prevention: To protect our Site and users from fraudulent activities, unauthorized access, and other illegal activities.
• To Comply with Legal Obligations: To meet our legal, regulatory, and compliance requirements.

3. How We Share Your Information

We may share your personal information with third parties in the following circumstances:

• Service Providers: We share information with third-party vendors and service providers who perform services on our behalf, such as payment processing, order fulfillment, shipping, marketing, data analysis, and customer support. These providers are obligated to protect your information and use it only for the purposes for which it was disclosed.
• Business Transfers: In the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your information may be transferred to the acquiring entity.
• Legal Compliance and Protection: We may disclose your information if required by law, subpoena, or other legal process, or if we believe it’s necessary to protect our rights, property, or safety, or the rights, property, or safety of others.
• With Your Consent: We may share your information with third parties when we have your explicit consent to do so.

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies (like web beacons and pixels) to collect and store information about your browsing activity.

• Cookies: Small data files stored on your device that help us recognize you, remember your preferences, and track your usage patterns.
• Web Beacons/Pixels: Small graphic images or other web programming code included in our web pages and email messages that allow us to count visitors and track user behavior.

You can manage your cookie preferences through your browser settings. However, disabling cookies may affect the functionality of our Site.

5. Data Security

We implement reasonable security measures to protect your personal information from unauthorized access, disclosure, alteration, and destruction. However, no method of transmission over the internet or electronic storage is 100% secure. Therefore, we cannot guarantee absolute security.

6. Your Rights

Depending on your jurisdiction, you may have certain rights regarding your personal information, including:

• Access: The right to request access to the personal information we hold about you.
• Correction: The right to request correction of inaccurate or incomplete personal information.
• Deletion: The right to request deletion of your personal information, subject to certain exceptions.
• Opt-Out of Marketing: The right to opt-out of receiving marketing communications from us. You can typically do this by following the unsubscribe instructions in our emails.
• Data Portability: The right to receive your personal information in a structured, commonly used, and machine-readable format.

To exercise any of these rights, please contact us using the information provided in Section 8.

7. Third-Party Links

Our Site may contain links to third-party websites or services that are not operated by us. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

8. Children’s Privacy

Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without parental consent, we will take steps to delete that information.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the updated Privacy Policy on this page and indicate the “Last Updated” date. Your continued use of the Site after any changes indicates your acceptance of the updated policy.

10. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us at support@paseri.in